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The Center on Alcohol Marketing and Youth September 5 2008
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The Press Office offers resources for members of the news media. Contact Joseph Schmidt at 202.687.0884 with media inquiries.

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Press Releases

June 26, 2008
FTC Commissioner Calls for Stronger Standards to Shield Youth from Alcohol Advertising
Statement from the Center on Alcohol Marketing and Youth (CAMY) at Georgetown University; Statement attributable to David H. Jernigan, Ph.D., executive director, Center on Alcohol Marketing and Youth (CAMY) at Georgetown University

June 23, 2008
Alcohol Advertisements Seen by Youth on TV on the Rise
12-20 Year Olds' Exposure Increased 38% From 2001-2007

December 19, 2007
Alcohol Industry Reforms Make Slight Progress in Reducing Youth Exposure to Alcohol Advertising

November 30, 2007
WNBC-TV’s Decision To Carry Hard Liquor Ads a Step Backward; Efforts To Reduce Underage Drinking Will Be Undermined
Statement from the Center on Alcohol Marketing and Youth (CAMY) at Georgetown University
Statement attributable to David H. Jernigan, Ph.D., executive director, Center on Alcohol Marketing and Youth (CAMY) at Georgetown University

September 17, 2007
Alcohol Spending on Radio Falls But Ads Still Reaching Youth
Spending fell 38% from 2001 to 2006; One-third of Alcohol Ads More Likely to be Heard by Youth than Adults in 2006

August 2, 2007
Youth Exposure to Alcohol Ads in Magazines Declined from 2001 to 2005
Substantial alcohol advertising remains in magazines with disproportionate youth audiences

June 27, 2007
Alcohol Companies' Product Advertising on Television Dwarfs "Responsibility" Ads From 2001 to 2005
Youth 239 times more likely to see ads promoting alcohol products than industry spots discouraging underage drinking; B-Roll With Ads Available

May 15, 2007
Sazerac Company Adopts Stricter Alcohol Advertising Standards: Statement from the Center on Alcohol Marketing and Youth (CAMY) at Georgetown University
Statement attributable to David H. Jernigan, Ph.D., executive director, Center on Alcohol Marketing and Youth (CAMY) at Georgetown University

May 7, 2007
Beam Global Spirits & Wine Principles: A Strong Step to Protect Our Kids
CAMY applauds Beam initiative to reduce youth exposure to alcohol marketing

December 20, 2006
More Alcohol Advertising on Television And Underage Youth Are Seeing It
Youth exposure to alcohol ads on TV increased 41% from 2001-2005. Industry reforms overwhelmed by historic increases in advertising.

August 31, 2006
Youth Exposure to Alcohol Advertising on Radio: The Beat Goes On
CDC Releases New CAMY Data Showing Need for Ongoing Monitoring

June 14, 2006
African-American Youth Exposed to More Alcohol Advertising Than Their Peers

May 9, 2006
Alcohol Ads in Magazines Reaching Fewer Underage Youth
Ten Percent of Brands Cause More Than Half of Youth Exposure, Slowing Progress

March 27, 2006
Underage Drinking 2005: Girls Bingeing More
Nation's biggest youth drug problem stays big

January 2, 2006
New Research Underscores Need to Reduce Youth Exposure to Alcohol Ads
CAMY Executive Director Hails Landmark Study Showing Alcohol Ads Contribute to Youth Drinking

December 12, 2005
Study Shows Dramatic Growth in Cable TV Ad Dollars Spent by Alcohol Companies
Children Continue to Be Overexposed to Advertisements Glamorizing Alcohol Use

October 26, 2005
Alcohol Industry's Marketing Overexposes Hispanic Teens

August 26, 2005
Journal of Public Health Policy Publishes Special Section on Alcohol Marketing and Youth: Statement from the Center on Alcohol Marketing and Youth (CAMY) at Georgetown University
Statement Attributable to David H. Jernigan, PhD, CAMY Research Director and Co-Editor of the Journal's Special Section

July 20, 2005
Alcohol Product Commercials Overwhelm "Responsibility" Messages From 2001 to 2003
Teens saw 779 television ads promoting alcohol, compared to 9 industry-funded ads warning against underage drinking; B-Roll With Ads Available

July 5, 2005
Reducing Alcohol Ads Kids See Won't Cost Industry Adult Market
CAMY white paper: Policy change could lower ad costs without reducing adult audience

April 7, 2005
Alcohol Advertising Abounds in Magazines Read by Youth from 2001 to 2003
Spirits, beer and “alcopop” ads continued to overexpose underage youth through 2003

February 23, 2005
2004: Little Progress in Reducing Underage Drinking
Underage youth alcohol use remains high; Recommendations for federal action unmet

February 16, 2005
Statement Regarding STOP Underage Drinking Act Reintroduction
Statement Attributable to Jim O’Hara, Executive Director, Center on Alcohol Marketing and Youth

October 12, 2004
Television Alcohol Ads Bombarding Teens Continue to Rise
Ads for alcohol up by 90,000 over two years
High levels of underage drinking matched by high levels of alcohol advertising
Advertising Data for 100 Local Markets and B-Roll Available

July 21, 2004
STOP Underage Drinking Act: Important First Step
Statement Attributable to Jim O’Hara, Executive Director, Center on Alcohol Marketing and Youth

July 5, 2004
Girls More Likely Than Boys to Be Overexposed to Alcohol Advertising in Magazines
Study published in the "Archives of Pediatrics & Adolescent Medicine" documents girls' overexposure

May 26, 2004
Alcohol Ads Outnumber Responsibility Ads 226 to 1
In 2002, responsibility ads plummeted while alcohol product ads soared

April 21, 2004
Number of Alcohol Ads Bombarding Teens Rose in 2002
Top 15 teen television shows all had alcohol advertising; Alcohol industry reforms need monitoring

March 9, 2004
Underage Youth Have Easy Access to Alcohol Web Sites
Games, Downloads, Interactive Attractions Create Cyber Playground; Content Popular with Youth Concentrated on Beer, Distilled Spirits Web Sites; B-Roll Available

January 22, 2004
Raised on Radio: Underage Youth More Likely to Hear Alcohol Ads on Radio Than Adults
Alcohol Industry Reforms Need Monitoring

December 19, 2003
Center on Alcohol Marketing and Youth Statement Regarding Findings of the Monitoring the Future Survey
Statement attributable to Jim O’Hara, Executive Director, Center on Alcohol Marketing and Youth

September 30, 2003
Center on Alcohol Marketing and Youth Statement Regarding U.S. Senate Hearing on Underage Drinking
Statement Attributable to Jim O’Hara, Executive Director, Center on Alcohol Marketing and Youth

September 9, 2003
Center on Alcohol Marketing and Youth Statement Regarding Federal Trade Commission Report on Alcohol Advertising
Statement by Jim O’Hara, Executive Director, Center on Alcohol Marketing and Youth at Georgetown University

September 9, 2003
Center on Alcohol Marketing and Youth Statement Regarding NAS/IOM Report, "Reducing Underage Drinking: A Collective Responsibility"
Statement attributable to Jim O’Hara, Executive Director, Center on Alcohol Marketing and Youth

July 14, 2003
New Survey Shows Parents Troubled by Underage Drinking and Alcohol Companies' Advertising Practices
Poll finds that parents of teens think alcohol ads have a serious effect on teen drinking habits

June 19, 2003
African-American Youth Overexposed to Alcohol Advertising
Alcohol companies placed ads on the 15 television shows most popular with underage African-American youth

May 13, 2003
Statement Regarding JAMA Article: "Alcohol Advertising in Magazines and Adolescent Readership"
By David Jernigan, Ph.D., research director, Center on Alcohol Marketing and Youth at Georgetown University

April 30, 2003
Hispanic Youth Exposed to More Alcohol Advertising Than Non-Hispanic Youth

April 10, 2003
States Critical in Protecting Youth from Alcohol Marketing
Report details state-by-state legal statutes that can protect youth

April 10, 2003
Statement Regarding CDC-MMWR Study on Point-of-Purchase Alcohol Marketing
By David Jernigan, Ph.D., research director, Center on Alcohol Marketing and Youth at Georgetown University

April 2, 2003
Radio Daze: Alcohol Ads Tune in Underage Youth
New Study Shows Underage Youth Hear More Radio Ads for Beer and Spirits than Adults

April 2, 2003
DeWine, Dodd to Monitor Marketing of Alcohol to Youth
Senators announced their intention to monitor underage drinking trends and the extent to which alcohol industry advertising is reaching underage youth, including possibly holding a hearing on the issue.

March 25, 2003
Statement Regarding Congresswoman Roybal-Allard's House Speech
By Jim O'Hara, Executive Director, Center on Alcohol Marketing and Youth

February 3, 2003
Alcohol Commercials Bowl Over Responsibility Ads
Youth 60 times more likely to see TV ads promoting alcohol than industry-funded responsibility ads

December 17, 2002
Youth See More TV Commercials for Beer than for Sneakers, Gum or Jeans
Former FDA Commissioner Kessler calls for real reforms of alcohol marketing practices

October 22, 2002
Testimony of David H. Jernigan Ph.D.
to the Assembly Standing Committee on Alcoholism and Drug Abuse, Assembly Committee on Consumer Affairs and Protection

September 24, 2002
New Study Shows Underage Youth a Target of Alcohol Marketing
Youth are more likely to see alcohol advertising than adults

 

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